Preferred Image is the name I use when I release any new material. I think of it almost as a brand name. The name was originally thought up during a conversation between an old friend of mine and a local radio presenter. My friend wanted a name for a proposed company to do with art and graphics and this was the first thing that popped into the radio presenters head.
Since then, it has been handed down to me. I like the name as it sums up all what I would want from something that I have created either for myself or for someone else. It is my ‘Preferred Image’.